SWIN / Global to Korea / 15

Know which Korean claims are ready to publish.

SWIN organizes campaign claims, source evidence, Korean wording and approval status so teams can publish with fewer contradictions and last-minute surprises.

Discuss your Korea campaign

01 / Audience

Who this is for

Foreign brands and agencies working with regulated, technical or evidence-heavy products where marketing wording must stay close to approved facts.

02 / The challenge

What gets in the way

Claims can change during translation, design and channel adaptation. Without one review record, a qualification may disappear, an old figure may remain live or different channels may make incompatible promises.

03 / The response

A practical route to Korean customers

We create a claim register linking source language, Korean wording, evidence, limitations, owner and review status. Qualified client advisers retain final authority over legal, regulatory and scientific questions.

01

Inventory the claims

Collect headlines, comparisons, figures, credentials and offer conditions across assets.

02

Link the evidence

Record the source, required context, owner and expiry or review date.

03

Control publication

Use approved wording across pages and campaigns and flag changes for renewed review.

What the work can include

  • Campaign claim register
  • Korean wording and source table
  • Approval status workflow
  • Published-asset consistency checklist

04 / Answers

Frequently asked questions

Is this legal advice?

No. We manage marketing content and evidence records; qualified advisers must decide legal and regulatory compliance.

Can you approve medical or financial claims?

No. Those claims require the client's authorized specialists and qualified advisers.

Why record the English source?

It helps reviewers see whether the Korean wording preserves the approved meaning and limitations.

Can the register cover social posts and ads?

Yes. The same approved claim can be mapped to each channel-specific execution.

What happens when evidence expires?

The claim is flagged for review, update or removal according to the agreed ownership process.

Does cautious wording make campaigns weak?

Clear, specific and substantiated language can be persuasive because the audience can understand and verify it.

Talk to SWIN

Tell us what you want Korean people to discover.

Share the offer, audience, current website and preferred launch window. We will identify a focused next step.

Email tnvjaos88@gmail.com +82 10-5629-0999